Saloio Cheese

from the wikipedia:

Saloio is a Portuguese cheese manufactured in the region between Lisbon and Sintra.

It is made from sheep's milk with no salt. It is a firm cheese usually served in small cylinders that are 5 cm wide and 6 cm high.

Another meaning of saloio is of a non-urban person, i.e. a person living outside the large city on the countryside whose behaviour is regarded somewhat uncivilized and foolish and thereby often being patronized by the hip urban sprawlers.